How Affiliate Coupons Work

The most common method Affiliates use to send trackable visitors to Blender Market is by using referral links. Visitors who click on those links and arrive at blendermarket.com are tracked so that the Affiliate who delivered the visit can receive a referral fee if the user completes a purchase.

However, affiliate referrals can also be generated by using affiliate Coupons. affiliate coupons are product coupons made by Creators for use by specific Affiliates. They allow purchases to be associated with an Affiliate without requiring the customer to originate their buying session from a referral link.

This is useful for:

• Promoting affiliated products on channels through which a click would be inconvenient or impossible. Examples: Printing on a flyer, displaying in a video, mentioning in a podcast, etc.
• Offering customers a special deal, thereby increasing the likelihood of conversions and earning a referral fee.

EXAMPLE SCENARIO:

Colleen Creator wants to share a coupon code specifically for Albert Affiliate to offer to their audience. Colleen makes a new 25% off coupon code called FRIENDSOFALBERT, which she shares with Albert. Albert then publishes an Instagram story in which he reviews Colleen's product. In that story he mentions that his followers can get 25% off Colleen's product with the coupon FRIENDSOFALBERT.

Then every time a customer buys Colleen's product and uses that coupon code, the customer gets 25% off their purchase, and Albert earns a referral on the sale.

Some additional details of Affiliate coupon usage:

• Affiliate Coupons will only effect referrals for the item they are used on. It is possible for other Affiliates to earn referrals for other items in the same order if the customer has previously visited the site from a referral link.
• If a customer visits the site from a referral link from one Affiliate and then later buys the product using an affiliate coupon from a different Affiliate, the Affiliate associated with the coupon will receive the referral.
• The referral amount earned by the Affiliate will be equal to the percentage configured by the creator in the settings for the given affiliate. It will be taken from the final sale total after the discount code is applied.

Want to run a campaign for your favorite product or Creator that you are working with?  Reach out to the Creator to request an Affiliate coupon code you can share with your audience.